Corporate Branding

Corporate identity is more than a logo — it's the consistent experience your business creates at every touchpoint. From email signature to delivery vehicle, from the office reception in Limassol to the package the customer receives in Thessaloniki. We design 360° corporate branding that builds recognition and trust.

What the full system includes

• Logo system: Primary, secondary, monogram, horizontal/vertical, dark/light variations.
• Color palette: Primary + secondary + accent + neutrals with HEX/RGB/CMYK/Pantone codes.
• Typography: Display + body fonts with licensing and usage guidelines.
• Brand guidelines PDF (50+ pages) with all usage rules.
• Stationery: Business cards, letterheads, envelopes, presentation folders, compliment slips.
• Digital assets: Email signatures, social media profile artwork, Zoom backgrounds.
• Office materials: Notebooks, pens, lanyards, ID badges, reception signage.
• Print collateral: Brochures, leaflets, flyers, posters.
• Signage & wayfinding: Indoor + outdoor signage, building facades, wayfinding systems.
• Vehicle wraps: Cars, vans, trucks — full wrap or partial.
• Uniforms & merchandise: T-shirts, polos, jackets, caps for team and promotional items.

When you need corporate branding

• Startup launch: Starting from zero and want a proper foundation.
• Rebranding: The company has evolved and the old branding no longer reflects the brand.
• Expansion into new markets: e.g. from Cyprus to Greece, or from local to EU markets.
• M&A / consolidation: Merging brands need a unified identity.
• Before a major launch: A new product line, a new location, a new service.

Delivery + maintenance

We don't just hand over the files — we hand over a system that still works years later. The brand guidelines PDF includes examples of correct and incorrect usage so new designers or agencies can follow it. We also offer brand stewardship: a retainer to review new assets before they're used (e.g. a retailer asks for co-branded creative — we check it for consistency).